
Fundraising & Strategic Planning
Case Statements
A case statement tells the story that connects donors to your mission. At ZIM, we craft compelling narratives that inspire action, aligning your internal team and engaging external stakeholders.

A robust case statement: • Delivers a persuasive narrative answering the seven fundamental questions essential to promoting your nonprofit. • Incorporates striking graphic design elements to visually communicate your story. • Resonates deeply by connecting with both the hearts and minds of your supporters. At ZIM, we never create a case statement on its own—it’s always developed as part of a comprehensive development plan.
Implementable Development Plans
Once the case statement is completed, ZIM works with clients to identify fundraising needs and facilitate and write realistic, implementable, comprehensive, and inclusive development plans.
This process will result in a plan that defines the main areas of need within the organization, strategies to address these needs, and specific tactics that will be used to achieve the strategies.

The development components will include: • Auditing systems and processes needed to identify gaps that hold development back for the organization • Detailed approaches for cultivating and soliciting individuals, corporations, foundations, and government sources (if desired). • Exploring other types of fundraising activities, with a focus on the sponsorships needed to make them profitable. • Researching fee for service and other options to increase revenue to attain the goals in the plan, if applicable. Why Choose ZIM for Case Statements and Development Plans? • Implementability: ZIM’s plans are realistic and implementable. • Clear Communications Strategy: We translate your goals into a narrative that resonates with potential supporters. • Unified Messaging: Our process ensures alignment across staff, board members, and volunteers. • Donor-Centric Approach: We address key questions, showcasing the impact of every contribution.
Feasibility Studies
ZIM’s feasibility studies evaluate your nonprofit’s campaign readiness by pinpointing vital opportunities and identifying potential risks. At ZIM, we determine which type of feasibility study best fits your organization’s needs—whether your team is experienced and knows exactly what they’re doing or if additional guidance is necessary.
Benefits of ZIM’s Feasibility Studies: • Tailored Assessment: We determine the exact type of feasibility study that aligns with your nonprofit’s unique situation. • Risk & Opportunity Analysis: We identify critical opportunities for growth and potential risks that could impact your campaign. • Campaign Strategy Guidance: Our study provides clear recommendations on whether to pursue a building, capitalization, or endowment campaign. • Actionable Roadmap: We offer a detailed plan outlining the steps required to launch and sustain your fundraising efforts. Our feasibility studies not only identifies the ideal campaign type for your organization but also maps out a clear, strategic pathway to achieve your fundraising goals. By providing detailed insights and actionable steps, we empower your team to move forward confidently and effectively. This ensures that every decision is backed by solid analysis and aligned with your long-term vision.


ZIM’s strategic planning services empower organizations to define their goals, set priorities, and create actionable plans. By focusing on both immediate and long-term needs, ZIM ensures that your organization is prepared to adapt and grow.
What Does ZIM’s Strategic Planning Process Involve? • Implementation Tools: The purpose of ZIM's strategic planning is to create an implementable plan. • Thorough Assessment: We analyze your governance structures, operational capacity, and leadership to identify strengths and areas for improvement. • Stakeholder Engagement: Our team facilitates collaboration between staff, board members, and partners to ensure alignment. • Goal Setting: We help you define clear, measurable goals that reflect your mission and values. ZIM’s strategic planning process addresses critical areas to ensure your nonprofit’s success. Clients can choose some or all of these areas to focus on: ○ Governance and Accountability Frameworks ○ Leadership Development and Succession Planning ○ Capacity Building for Sustainable Growth ○ Growth and Expansion Opportunities ○ Marketing and Communications Strategy ○ Program Development and Implementation ○ Fundraising Strategy to Diversify Revenue Streams ○ Evaluation and Impact Assessment
Strategic Planning
Capital Campaigns
Capital campaigns are transformative but require careful planning, strong leadership, and effective communication. ZIM’s capital campaign services provide nonprofits with a comprehensive roadmap to success.
ZIM evaluates three primary campaign types: • Building Campaign: Perfect for initiatives such as relocating, constructing, or renovating. • Capitalization Campaign: Designed to secure substantial funds for targeted projects or program enhancements. • Endowment Campaign: Focused on creating a sustainable foundation for long-term financial stability. Key Services Include: ○ Engaging Stakeholders: Building and maintaining strong connections with donors, board members, and community leaders, crucial for campaign success. ○ Compelling Case Dialogue: Crafting persuasive narratives and data-informed strategies that resonate with your audience. ○ Campaign Planning: Developing a clear strategic framework with specific goals and timelines, tailored to boost your campaign's impact. ○ Ongoing Campaign Management: Providing continuous support to keep your capital campaign on course and responsive to any challenges that arise. Whether constructing new facilities, launching major programs, or expanding existing initiatives, ZIM’s expertise helps you achieve your goals. Our capital campaign services ensure that every step is informed by data, strategy, and best practices. Please note that our services are tailored to your unique needs—we offer either a Feasibility Study or a Capital Campaign, but not both to avoid an inherent conflict of interest. We work closely with you to assess your situation and recommend the best path forward, ensuring a focused and effective strategy for success.

Why Choose ZIM for Nonprofit Consulting Services?
ZIM is more than a firm offering traditional nonprofit consulting. We bring a full service approach that integrates strategy, leadership, and execution. Our team works with nonprofits of all sizes, providing the tools and expertise they need to succeed in today’s competitive landscape.
Benefits of Partnering with ZIM:
Deep Knowledge of the nonprofit sector: Having worked with more than 500 organizations, we understand the unique challenges nonprofit organizations face and provide solutions that drive sustainable growth.
Customized Approach: No two organizations are the same. Our tailored strategies ensure your specific needs are addressed.
Collaborative Process: We involve staff, board members, and stakeholders to ensure buy-in at every stage.
Hiring a nonprofit consultant is a big decision. ZIM makes it easier by offering solutions that are actionable, practical, and aligned with your mission. ZIM is dedicated to helping nonprofits succeed in a rapidly evolving landscape. Let ZIM’s nonprofit consulting services help you create meaningful change.